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    Visit Beloit Wisconsin

    Beloit is a diverse and eclectic city bursting with art, culture, and flavor!

    Beloit is a city forged in industrial strength which has rallied itself into a 21st-century renaissance story. Strength, beauty, innovation, and diversity have all melded together into a community that is beloved by its people and hailed by its visitors.

    The big-city amenities offered in Beloit are impressive and unprecedented in a city of just 37,000 people. With its polished downtown, boutique hotels, and exceptional dining, it is easy to understand why Beloit was named the “Most Underrated Town” in Wisconsin by House Method in 2018.

    The transformation began in the late 1980s when civic and business leaders joined forces to focus on community development. The first goal was to revitalize the core of the city, Beloit’s stretch of the Rock River. As a result, Riverside Park, complete with a children’s playground, a 3.5-mile paved trail, event pavilion, and an indoor event center, became one of the city’s biggest assets and a catalyst for continued growth.

    The reinvention continues to this day, as a $32 million stadium is under construction for Beloit’s Minor League Baseball team, the Beloit Snappers. The 3,800 capacity ABC Supply Stadium will be located downtown along the bank of the Rock River.

    The stadium will feature a 300+ capacity ‘stadium club’ that can be used year-round. The main concourse will wrap 360 degrees around the field and feature a main entry gate at center field. Outdoor group areas will be along both baselines with a kid’s playground and inflatable area planned for the outfield concourse. The project is scheduled to be completed in June 2021.

    When planning your trip to Beloit, you have many wonderful options for lodging. If you want to stay in the heart of downtown, you have two fabulous boutique hotels to choose from.

    Ironworks Hotel offers a fabulous mix of industrial charm with luxurious amenities. The hotel has 54 suites, views of the Rock River, and is within walking distance of many other area attractions and nightlife. You will love the two-sided gas fireplaces, spa-like bathrooms, and plush robes.

    Across the street from Ironworks Hotel is Hotel Goodwin which features 34 guest rooms. The building itself is impressive—it was built in 1923 by the Beloit Water, Gas, and Electric Co. The redevelopment preserved the exterior’s façade, which was built in an Egyptian Revival style. You will also be amazed by the many unexpected touches, like in-room turntables, record collections, and edgy artwork.

    Just a few blocks from downtown, in an historic neighborhood near Beloit College, you will find a delightful bed and breakfast. At 1810 Emerson House, you will be pampered with scrumptious breakfast served on fine china that is a feast for your eyes and palate. Upon arrival, a delectable antipasto plate with an assortment of tasty appetizers is offered along with complimentary wine or sparkling cider. Speaking of the college, they recently opened a $38 million student union/recreation center which received the “Best Overall Future Project” award from the World Architecture Festival in 2018. Make sure to check out their marvelous renovation of a former power generation facility.

    Downtown, an array of boutiques, galleries, restaurants, coffee shops, as well as an award-winning open-air Farmers’ Market await. Start your day with a delicious cup of coffee made with beans roasted right in Wisconsin at Blue Collar Coffee Co. Head to Bushel & Peck’s Local Market to buy local and organic products, or to have a bite to eat at their café. Make sure to try one of their famous Bloody Marys. Explore Tin Dog Records, a hip vintage-style record store who provided the turn tables to Hotel Goodwin. For some of the best gourmet popcorns, fudges, ice creams, candies, and chocolates around, stop in Northwoods Premium Confections. Take a break for an ice-cold craft brew and some Wisconsin cheese and sausage at CheezHead Brewing. For lunch, walk right off the street through the open garage doors (weather permitting) and you’ll experience the same incredible gourmet street tacos at truk’t as you’d find in Los Angeles or New York City, as well as 100 tequilas and whiskeys! For dinner, there are options to match any taste. For some amazing margaritas and fajitas, head to Fresco Fajita House. The atmosphere is cozy and is nestled in the heart of downtown. Indulge in a gourmet stuffed burger at Lucy’s #7 Burger Bar, feast on a juicy steak at Merrill & Houston’s Steak Joint, savor fresh sushi at Zen Sushi & Grill, or delight in modern Italian at Velvet Buffalo. Finish your night on The Rooftop, Beloit’s only rooftop bar with indoor and outdoor spaces on top of Hotel Goodwin.

    Outside of downtown, you will find many other locally owned restaurants to satisfy your appetite. If a mouth-watering home-cooked meal and wood-fired pizza is your thing, go straight to Double B Farm & Country Café, a true mom ‘n pop working farm.

    Looking for Wisconsin-style supper clubs? The 615 Club, Benedetti’s Supper Club, and The Butterfly Club all offer a unique history and authentic supper club experience—serving house-made soups, unforgettable appetizers, Wisconsin Fish Frys, Brandy Old-Fashioneds, and of course warm Midwestern hospitality.

    Enjoy the view of the Rock River at The 

    Rock Bar & Grill on their indoor or outdoor patio. The vast craft beer selection, amazing loaded Bloody Marys, and a robust menu popular with locals and visitors alike.

    The panoramic landscape, fabulous craft beers, and gourmet pub food at G5 Brewing Company will knock your socks off. The outdoor patio with stone fireplaces is a great spot to kick back.

    While in town, there are several things you do not want to miss. Take a drive through the rolling countryside to DC Estate Winery where you will get the feeling of Tuscany. Sit creek-side in a comfy Adirondack chair in the summer and grab some gourmet food truck fare to compliment your wine.

    If you like craft brews, you can take a couple days to complete the Beloit & Beyond Beer Trail and get a free commemorative t-shirt.

    August through October, The Apple Hut bustles to make apple pies, pastries, caramel apples, pumpkin bread, apple cinnamon bread, apple cider, jams, honey, and their famous apple cider donuts! In addition, to all the goodies, you can pick from more than a dozen varieties of apples to take with you.

    The Downtown Beloit Farmers’ Market has been a tradition in the community for more than 30 years. Shop for seasonal produce, organics, baked goods, honey, and jams & jellies. Shoppers will also find bedding plants, fish, meat, eggs and cheese, fresh flowers, Amish bakery, and more! The open-air market is held rain or shine on Saturdays from 8 am-Noon from May through October at the corner of State St. and Grand Ave.

    Canoeing and kayaking in the Beloit area are great ways to get away from it all. Located halfway on the Rock River National Water Trail, you will enjoy beautiful landscape and wildlife. Paddling on Turtle Creek is also a nice way to spend a leisurely day. One popular section takes you to the oldest five-arch stone bridge in Wisconsin—Tiffany Bridge—built in 1869.

    Another option is to hop on the water at Nature at the Confluence, an urban ecology center just south of Beloit, at the confluence of Turtle Creek and Rock River. You can paddle seven miles to Macktown Forest Preserve near Rockton on the Rock River. If it is a hot day, be sure to stop in to Dairyhäus for some homemade ice cream.

    Year-round adventures can be found in Big Hill Park—one of the most scenic sites in Beloit. The park boasts 190 acres of natural beauty and lies north of the city on the bluffs of the Rock River. The highest point of the park, a former world class ski jump, offers spectacular views of the river below. There are plenty of nature and hiking trails, sheltered picnic areas, and a playground.

    A visit to Beloit is not complete without heading to Beckman Mill County Park. The 50-acre park is home to the historic Beckman Mill, an authentically restored operational grist mill from 1868. The mill was added to the National Register of Historic Places in 1977. In addition to the mill, you will find a dam, mill pond, footbridge, sawmill display, 1840s cooperage, visitors center, gift shop, creamery, vintage garden, nature trails, and more.


    With a nod to its industrial past, continued renaissance, and melded community, Beloit will surprise and delight you while delivering an experience that is undeniably different.

    For more information, go to VisitBeloit.com.

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